//ABOUT ME

Why I want to help.

Hi my name is Sophia and I am the creator of //PHIA. 

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I initially created //PHIA as a fashion blog where I would post lots of outfit looks. Over the last year however, I have found myself experimenting more with new clothing and styles, building my confidence and embracing my body and identity.

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I have always struggled with body image over the years, fluctuating from a size 8 to an 18 and back, trying fad diets and over exerting myself to meet those unrealistic beauty standards we are all too familiar with. But over these past few years, I have changed my perception of my body and I am on a self love journey which has truly transformed my way of  thinking, living, and drastically improved my mental health, wellbeing and relationships with others and most importantly with my body!

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I decided to create this new blog space to help promote this message of self love, empowerment and self development. I want to reach out to any of you who were or are in my same position and to provide support on you self love journeys.

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My goal is to promote self love, body positivity, individually and freedom of expression through style and fashion. To promote diversity and inclusivity and help break down those societal barriers that have held us back from being our authentic selves and reaching our true potentials.

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Style can be used as tool for helping people define themselves, explore their bodies and celebrate their individuality.

Self growth comes from stepping out of our comfort zones and this is the message I am trying to put out there.

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Outside of blogging, I'm a Graphic Designer and Illustrator based in London.  If you are interested in my design services, including self branding and marketing you're in the wrong place! So please head over to my website! www.sophiadunndesign.com